We create safe, natural care for skin and coats—free from toxins, full of love, and made for healthier, happier lives.
For your horse, dog, or cat — we promise products you can truly trust. Guaranteed.
See Coat Defense in Action!
Coat Defense Powder & Paste can be used for a variety of reasons from cleaning, to allergy relief, to wound care. See the customer stories below. If you have a similar story, we'd love to hear about it!
“After months of Steroids, Meds, and everything my vet could think of; the powder for a week was all we needed! Thank You Coat Defense!“
~NICOLE BERMAN, FL
"Oscar suffered from inflamed, red itchy hot spots. After 2 weeks of using the powder, the inflammation went down, the redness disappeared and they stopped itching!"
~ASHLEY MEREDITH, VET TECH, LAKELAND, FL
Overall rating: 4.7 / 5 from 5383 reviews.
This product works very well as a sunscreen on my horse’s white nose. Bonus that she absolutely loves when I rub this on her muzzle…. And it smells great. She had not been a fan of previous sunscreens.
Our pony's nose healed up in less than 2 weeks using the Field Coat.
This smells so good, my horse even liked it! It is the perfect consistency to get it on his pink nose and muzzle just right, even on the edge of his nostrils. He didn’t try wiping it off, either.
This shampoo has been amazing for my French Bulldog! It lathers really nicely, and a little bit goes a long way. It also smells great and leaves her coat feeling super soft. Since using it along with Coat Defense, I’ve noticed a huge improvement in her skin, and she’s been itching far less. It’s gentle, effective, and has really helped keep her comfortable. I would definitely recommend it to other dog owners!
My horse is so much more comfortable in his paddock with Coat Defense. Game changer!
My dog can smell the shampoo and I find him waiting in the tub for his bath as soon as it gets here. Smart little fellow that he is, I can't ignore how cute it is so he gets his bath. No itchies for him after that.
Seems to work as advertised! My girl likes having it make up brushed in her ears. Must feel good.
It is so creamy and it really helps my dogs.I do use the powder too.
Love this for both a dry shampoo for my gray pony and any ‘crud’ that may show up after a long wet spring!
My boys suffer environmental allergies in spring and summer. They loose the hair on their feet but with Coat Defense Powder, they no longer get infected from the licking. After our walk , I wash their feet followed by an application of Coat Defense. I use an old blush brush to apply. I know it works to soothe because they don’t constantly lick their feet due to the itch.
This shampoo really does control yeast and definitely the Frito smell from it. Very concentrated so use only a small amount to shampoo.
This is Chrome. Just a couple weeks ago he broke out with hives over his entire neck and shoulders. I almost called the vet but decided to try your Coat Defense products and could not be more pleased! Thank you so much!!! Christine
Works fast, my dogs seem to like it, and it's scentless. No more itchy smelly ears!🐾
We are lucky not to have a lot of issues with our 3 German SHEPHERDS but during high allergy season when “Cody” gets itchy toes the powder instantly reduces the chewing. And it’s a bonus for him. He puts his paw right out for a little foot rub! He knows the bottle and is all for a little “me” time.
Our mini labradoodle is finally happy! No more tears and constant itching from yeast infections. This powder has saved us hundreds of dollars in veterinary bills. I would recommend using it for any animal that has scratching and itching issues. Thanks so very much for making this product.
We love your products. They really work on our yeasty rescued hound dog. (And Florida is extra moist!) I have tried so many things that did not work and now she actually looks forward to her nightly "powder time". We can't say enough about the powder and drying products in particular. She no longer smells like a Billy Goat. Thank you for making products that do what you say they will! We are customers for life!
Love the shampoo, it really gives him relief😁
I love this product for my English bulldog who is sensitive to all kinds of allergies. Especially his paws when going on the grass, this product heals any flair ups almost instantaneously. I have recommended this product to at least 8-10 other dog owners when they tell me their dog is having skin and itching issues. Works on everything! I powder my dog once or twice a week and it prevents any big issues that would normally get out of control. Highly recommend.
Loved this shampoo for my Aussie!
Este producto. Es el mejor. Es muy saludable. Para use diario. Deja el pelo,suave,brillante,y a l a misma vez, revive,retiene,todo lo bueno y promueve,salud para todo su pelage. Se los recommiendo. 1000% ziggy and zorra 🤍🐾🤍🐶 proverbs 12:10.
Love this stuff!!!!
Summer sore on my mustangs chest. She also itched all over during the summer. I used the powder everyday and she cleared up. The powder is easy to use and pleasant smelling.
Our dogs get itchy by armpits and this make it all well after use
I tried everything for my French Bulldog’s skin issues, and nothing seemed to work. I used medicated shampoos, medicated wipes, allergy medications, and spent so much money on vet visits, but she still struggled with constant itching and irritated skin. I decided to try Coat Defense after seeing ads for it, and it honestly made a huge difference for her. She scratches much less now, her skin looks healthier, and she seems so much more comfortable overall. I use Coat Defense alongside Coat Defense shampoo, and the combination has worked incredibly well for us. If you have a French Bulldog or English Bulldog struggling with skin issues, I definitely recommend giving this product a try!
This has been the best product I’ve bought for my furry doggies! I use it on their ears, paws, and entire body. I’ve noticed they don’t scratch like they used to, and it’s even helped keep their ears from getting infections. Thank you for such an amazing proDuct.
I don't know if this product works as intended or not, but don't be an idiot like me and open the seal with your teeth! I guess I'm at a higher elevation and it exploded-in mouth, face, shirt and floor. I laminating about the cost, and I lost atleast and once being so eager to get it open! I sure hope it's not poisonous. I can say, is I am not itching at all.
Remmi, our 27 lb Schnauzer mix was covered in sores around his neck, down his back & on his belly. His previous owner said it was fire ant bites, vet said his ear were really bad with yeast infection. She gave meds for ears. They cleared up but body sores did not. He's been on Coat Defense for almost 3 weeks.. he is almost clear. As you can see many spots on his chest & belly area, only one is a small sore almost in the middle. The others are his skin pigment.. he quit the all night scratching & paw knawing in 3 days . Love this product!! Wish we had had it when we adopted him in January, Bless his heart... he's like a different dog.
This powder has really reduced the amount of paw licking! Lucy’s paws used to be really stained but look so much better now! Thank you!
Easy and exceptionally efficient way to limit the itching scratch cycle! Every other day, for two weeks, and the response was better than expected 👏
Makes my pitbull skin less irritated and considering she's a mostly white fur dog it makes her so clean and smell amazing!
I use it on my frenchie and it does help with the itching.
For MONTHS I tried to treat my horses coat from itchy, flaky, and eventually hot spot like areas on her body. Of course all in the midst of a harsh northern Michigan winter. The vet kept telling me it was lice but I could not find a single louse and I really didn’t want to treat her with harsh chemicals when I wasn’t even certain she had them. I finally found coat defense, and the reviews convinced me to try. This stuff is UNBELIEVABLE. Coat defense started working the very first moment I used it. It reminds me of a powder dry shampoo with peppermint essence. My pony loves it and you don’t need much to make it difference. I will never not have this in my tack room. My neighbor and horse owner of 20+ years is now hooked, too. Thank you for this incredible product! Oh bonus that it’s a dry powder so you don’t have to worry about applying in winter!
She suffers every spring & Summer. Fortunately I live in Las Vegas and ofcourse it’s very warm/hot here. I can give her a bath outside comfortably every week. I have been using your products for 2 years now and results are always amazing. She loves the powder. Thank you for your products 👍
Coat defense is a great product to protect my horses from the heat and sweat that causes issues.
He love it and it seem to work pretty well! I will definitely be ordering more, thanks!
If your dog is over 200 pounds you will need the large refill bag. Coat defense has helped with skin irritation. I wish I had tried it sooner.
His skin that was terribly irritated, looked and felt so much better after using your product!
Seems to be working well. The spots where his fur was missing are growing back. We would recommend this product.
Works great!!
I have a 28 year old sabino paint that is mostly white with pink skin!! Your Coat Defense Preventative Powder has been a life saver. I use it everywhere on his body - and because he has blue eyes he wears a fly mask daily - I put the powder along his forehead where he sweats under the mask and also put it on the inside of his fly boots along the bottom - it helps so much at decreasing rubs!!! Absolutely love this product!!!
